Staging: Get It Sold Faster With Fine Art

With slowing sales and an increase in inventory, buyers have become more discriminating; they can afford to take their time reviewing listings before making a purchase decision. Real estate agents looking for innovative techniques to boost sales have found that a work of art can help make the difference in motivating buyers.

More and more agents are hanging fine art to give a room a new personality and sales appeal; art can create an appeal on a subliminal, unconscious level. Most buyers believe they are rational when buying a house, when in fact most purchase decisions are an emotional reaction. Artwork can have a very positive effect, making people feel good and more inclined to make that "yes" decision.

Robert Kissig

 

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